Global Scans · Gen X · Weekly Summary

WHAT'S NEXT?: Over the next two decades, Gen Xers will begin taking over the leadership reins across all organizations. Gen Xers increasing incomes and savings will help them amass a net worth of $37 trillion in 2030.

• [New] Will travel on a work trip in 2026: Gen Z 19%, Millennials 17%, Gen X 5%, Baby boomers 3%. StayFi
• [New] Will travel to a professional sporting event in 2026: Gen Z 22%, Millennials 19%, Gen X 8%, Baby boomers 4%. StayFi
• [New] Will travel to a concert in 2026: Gen Z 20%, Millennials 18%, Gen X 10%, Baby boomers 6%. StayFi
• [New] Will attend a wedding in 2026: Gen Z 14%, Millennials 11%, Gen X 5%, Baby boomers 3%. StayFi
• Gen X will be the consumer spending leader globally through 2033, surpassing $20 trillion in spending power. CNBC
• By 2030, Gen Z will account for 35% of the workforce, right behind millennials and overtaking Gen X and boomers. Event Marketer
• If a Gen Z-targeted TikTok video goes viral, it might be seen by Millennials or Gen X too - it should not alienate them completely. Ticket Fairy
• Gen X and baby boomers estimate that to feel financially secure they will need $500,000, and millennials $300,000. Investopedia
• By 2048, ~ $100 trillion will be inherited by Gen X, Millennials and Gen Z in the U.S. Activant Capital
• Gen X, more than other generations, reported being worried that inflation would worsen in 2027 and that the rising cost of living would prevent them from living the lifestyle they wanted in retirement. PLANADVISER
• Gen X and millennial donors often seek authentic connection with organizations, transparency about impact, and opportunities for meaningful engagement beyond writing a check. Candid
• The Motley Fool's 2026 Investor Outlook and Predictions Report found that, while recession and inflation topped investors' concerns, 68% of Gen Z and 64% of millennials plan to increase their stock investments in 2026, compared to just 46% of Gen X and 39% of baby boomers. Yahoo Finance
• 54% of Gen X will have inadequate retirement incomes, with half over-estimating their likely retirement income. FCA
• Gen Z makes up 32% of the global population, totaling over 2.5 billion people worldwide, and by 2040, they will surpass Gen X in total spending power. Revenue Memo
• As Gen Z and millennial leaders replace retiring Baby Boomer and Gen X executives over the next decade, workplace policies are expected to shift significantly toward hybrid and remote-friendly models, with a greater emphasis on measuring output rather than office attendance. metaintro

Last updated: 09 May 2026