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Redefine

Redefine attempts to draw out peoples’ creativity through idea generation. It is a good way to look at an issue from multiple, imaginary perspectives 

Uses of the method

  • Typically used to solve difficult issues or to break existing mental models and produce out-of-the-box thinking.

Benefits

  • Fast collection of imaginative ideas
  • Fast and ultra-low cost
  • Can be used by both individual analysts and teams

Disadvantages

  • May be incomplete if not used with other methods or iterations do not go deep enough.

Steps to complete

  • Use the mental models presented (empathic, analytic, motivational, magical, metaphorical, off-beat) to look at an issue from different vantage points
  • Provoke your thinking by standing in other shoes, taking off your own shackles, assuming that current paradigms can be broken, assuming yours and others desires can be achieved , thinking i new and fanciful ways.
  • Capture your most exciting idea and biggest fear.
  • Capture unique insight into new ways of seeing that can be utilized by the organization. What are the advantages and disadvantages?
  • What conclusions can we draw from the exercise(s)?
    • How might the future be different?
    • How does A affect B?
    • What is likely to remain the same or change significantly?
    • What are the likely outcomes?
    • What and who will likely shape our future?
    • Where could we be most affected by change?
    • What might we do about it?
    • What don't we know that we need to know?
    • What should we do now, today?
    • Why do we care?
    • When should we aim to meet on this?
  • Finish by noting your next steps. Next steps could include a further round of iteration, a recommendation on how to get the answers or use of other research and methods such as 'Starburst' to create more vantage points on the issue. Repeat the exercise from a different perspective e.g., taking a negative view or an unusual position, or from the viewpoint of another stakeholder.

Further reference

Collaboration
'Redefine' can  be shared with others or kept private using the 'Visible to' fields and through the 'tag', 'report', 'share'', 'link and 'comment' functionality. Use 'tag' and/or 'report' to aggregate your analyzes, 'share' with others via email, Facebook and Twitter etc. or add a 'comment' to ask others where they agree/disagree and encourage them to make their own analysis from their unique vantage point.

Contact us
Even with all the advice and tools we have provided here starting a foresight project from scratch can be a daunting prospect to a beginner. Let us know if you need help with this method or want a group facilitation exercise or full project or program carrying out by us. We promise to leave behind more internal knowledgeable people who can expand your initiative for better organizational performance.

Contact us today for a free discussion on your needs.

Are there other enhancements or new methods you would like to see here? Let us know and we will do our best to respond with a solution quickly.

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