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Global Scans · Shopping · Weekly Summary


  • [New] TikTok Shop will reach $23.41 billion in US retail ecommerce sales in 2026, surpassing Target's online sales of $21.94 billion. eMarketer
  • [New] TikTok Shop could be a top-3 global retailer by 2030. Ringly.io
  • [New] Momentum Works recently discussed whether TikTok Shop will build its own logistics in Southeast Asia. China Digital Retail Report
  • [New] TikTok Shop was the most widely planned social commerce channel: 21% of respondents said their company plans to use TikTok Shop as a sales channel during the 2026 holiday season, compared with just 6% who plan to use another social commerce platform. Digiday
  • [New] TikTok Shop is forecast to reach $23.41 billion in US ecommerce sales in 2026, after 48% year-over-year growth. SeoProfy
  • [New] 51% of US social buyers are expected to shop online on TikTok in 2026. SeoProfy
  • [New] European merchants will soon be able to sell in multiple countries through a single TikTok Shop registration. Ecommerce News
  • [New] Social commerce through TikTok Shop and Instagram is projected to exceed $100 billion in total U.S. social commerce by the end of 2026, with jewelry among the top categories. CompaniesHistory.com
  • [New] TikTok Shop is projected to hit $23.41 billion in US ecommerce sales in 2026. Ringly.io
  • 46.67% of brands plan social commerce tests in 2026, with TikTok Shop leading among adopters. Gigapay
  • Agentic shopping adoption will increase from 19% in 2025 to 46% by the end of 2026 - a massive shift in how much consumers trust machines to shop for them. Airwallex
  • TikTok Shop reached $64.3 billion in global GMV during 2025 and is projected to hit $112.2 billion in 2026, a 70% year-over-year jump according to Momentum Works research. Dataslayer

Last updated: 31 August 2026



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